Customer Acquisition

Articles, podcast episodes, and stories tagged Customer Acquisition.

Retention Edge E30: Why Your Best Customers Convert (And Everyone Else Doesn't)
Podcast · UX & CX

Retention Edge E30: Why Your Best Customers Convert (And Everyone Else Doesn't)

The answer is not more traffic: it's getting more out of your traffic.

· 5 min read
Newsletter · Retention & LTV

Retention or Bust

How to get off the treadmill and start scaling your business (for real).

· 10 min read
Retention Edge E26: The Truth About AI Creative
Podcast · AI Commerce

Retention Edge E26: The Truth About AI Creative

How to scale production, how to avoid slop, and why AI won't replace creative teams.

· 4 min read
Retention Edge E24: What Actually Works on TikTok Shop (Lessons From the Trenches)
Podcast · Customer Acquisition

Retention Edge E24: What Actually Works on TikTok Shop (Lessons From the Trenches)

6 things to know if you want to crush it on TikTok Shop.

· 4 min read
Retention Edge E23: What 35,000 Shopify Stores Taught Us About Profitable Meta and Google Ads
Podcast · Customer Acquisition

Retention Edge E23: What 35,000 Shopify Stores Taught Us About Profitable Meta and Google Ads

The Practical Playbook for Running Profitable Meta & Google Ads (Without an Agency)

· 3 min read
Retention Edge E21: The Social Growth Playbook for 2026
Podcast · Customer Acquisition

Retention Edge E21: The Social Growth Playbook for 2026

Retention, creators, and the rise of TikTok and AI search.

· 4 min read
Retention Edge E20: The Secret to Profitable Holiday Campaigns
Podcast · Customer Acquisition

Retention Edge E20: The Secret to Profitable Holiday Campaigns

How to drive real growth these holidays.

· 3 min read
Retention Edge E19: The Truth About Agencies, YouTube Ads, and AI Creative
Podcast · Customer Acquisition

Retention Edge E19: The Truth About Agencies, YouTube Ads, and AI Creative

Insights from 15+ years scaling 8 & 9-figure brands.

· 3 min read
Retention Edge E16: GA4, GEO & the "Golden Era" of Google Ads
Podcast · Customer Acquisition

Retention Edge E16: GA4, GEO & the "Golden Era" of Google Ads

Why most ecommerce brands are using their data wrong, plus what AI means for your brand.

· 3 min read
Newsletter · DTC Strategy

5 Ecom Shifts You Can’t Afford to Ignore

From iOS privacy chaos to creator-led marketing, here’s what actually matters right now.

· 6 min read
Retention Edge E11: Unlocking Growth with Country Life Natural Foods
Podcast · Loyalty & Community

Retention Edge E11: Unlocking Growth with Country Life Natural Foods

How this independent organic food brand is scaling profitably with innovative acquisition strategies, a killer membership program, and their mobile app.

· 3 min read
Retention Edge E10: How to Land Backlinks in Forbes, NYT & Tier-1 Media
Podcast · Customer Acquisition

Retention Edge E10: How to Land Backlinks in Forbes, NYT & Tier-1 Media

Get the lowdown on how to maximize organic visibility and authority with Digital PR.

· 3 min read
Newsletter · Customer Acquisition

The $0 CAC Flywheel

Turning your best customers into your best marketers.

· 12 min read
Retention Edge E06: Can You Track Word of Mouth? This Founder Did. w/Alonzo Nieves
Podcast · Customer Acquisition

Retention Edge E06: Can You Track Word of Mouth? This Founder Did. w/Alonzo Nieves

In this episode of the Retention Edge podcast, we talked with Alonzo Nieves, CEO at Flywheel.

· 1 min read
Newsletter · Profit & Margin

How Smart DTC Brands Turn First-Order Losses Into Long-Term Profit

Struggling to break even? You're not alone. But here's how to overcome costly acquisition and scale.

· 9 min read
Newsletter · Owned Channels

Are You Renting or Owning?

Why every smart DTC brand Is doubling down on owned channels right now

· 11 min read

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